"A family residing in North London wants to find an extraordinary and qualified educator to assist their most junior child on his early path to becoming an English gentleman."
Looking at this listing, you might easily overlook the term "initial stages" as simple figurative language.
However, it could be the most significant part of this distinctive employment listing, as it aims to find a tutor for a infant.
Numerous of applications have already been sent in since the unidentified family advertised their call for the highly paid tutor, who needs to be "an exceptional individual".
Over the last few weeks, the advert has attracted interest across the media, with numerous wondering why?
Innovative Idea
A tutoring expert, CEO and founder of an education consultancy, which is assisting the family in their search, explained that notwithstanding early doubt, he found the idea "far sighted", and "progressive".
When he met the family, he mentioned they understood the atypical character of their request, and how early in age their son is.
Nevertheless, they clarified that they "didn't want to wait any longer" to get a tutor, as they had postponed until their elder sibling was five, and by that age "cultural conditioning had already become established".
But what does the family mean by "cultural leaning"?
It's "everything", Adam responded. "How you eat, the way you speak".
He stated the elder child had picked up "very nuanced, body language" from the family, and had adopted their cultural ways. The family explained to him they did not want this pattern to happen again with their new baby.
The intention: To engage a British tutor, who must speak with Received Pronunciation, to shape the baby from the very start.
Natural Absorption
"A lot of the learning at the outset here is somewhat osmotic," stated Adam.
It's via this osmosis that the family are expecting the child will acquire the British traits they want to impart.
Adam noted the tutor needed to be somebody who attended "the appropriate educational institutions – comparable categories of schools as the family hope to send their son to".
"The tutor simply needs to be the right kind of person, they'll be doing things they may not realize they're doing, effortlessly," he said.
Money No Object
The family told him the selected educator should ideally also have knowledge of or interest in horse riding, alpine skiing, creative fields and music so as to inspire the child in a wide range of interests.
More than that though, he stated the family desired the tutor to sign up the child on a selection of courses so the child would be "pony-riding and starting an tool by the time they are around three years old".
In the family's minds, guiding their son grow into a "British gentleman" will bring about accomplishment and provide access.
"Taking into account the pros and cons of that, because it's certainly a class statement," he adds.
Yet, despite all this tutelage in "Britishness", might the child pick up what is termed cultural leaning from the globally influenced family he resides with anyway?
"Certainly", replied Adam. "The parents understand this could fail, but they've just taken the attitude of, 'we should try and we should start as early as we can', because the cost of it is not relevant," he explained.
Overly Optimistic
There are some in the private teaching field who express those doubts.
Another CEO, chief executive of a tutoring service, who provides personal educators, wrote that "the development of embracing two identities, or in fact, becoming oneself, is something that must be grown into, not manufactured."
He explained that he had moved from the Far East to the United Kingdom at the period of childhood, and had been brought up understanding and embodying two backgrounds. He went on to be educated at a prestigious UK institution.
"The concept that an individual can act as a representation of Britishness, someone who can possibly transplant the qualities of a British gentleman to a 12-month-old child, seems to me optimistic and impractical," he stated.
"In my experience, engaging a typically British tutor from early childhood will will not necessarily achieve the goal they hope for.
"I did not have such a tutor, and however I have been fortunate enough to live numerous of the opportunities they hope for their son."
He continued: "The reality is, cultural identity can not be dictated from the outside; it must be selected, and it must come from within."
Buying Britishness
Of course, English culture is something the CEO hopes can be taught – and marketed.
"I believe the reality that the global community views us in this light is something that we should be cherishing|valuing|appreciating